BESIONIA keep in step with international fashion, draw the design concept and design ideological trend from Euro-American cutting-edge, and integrate oriental culture and traditional elements to design products combined with oriental women implicit temperament. The whole series of products perfectly interpret the humanistic feelings that combination of oriental culture and western technology, in order to completely express the modern brand connotation.

        BESIONIA adopt 80% excellent imported fabrics and leather for meeting the positioning quality demand of light luxury brand. In terms of manufacture, Besionia focus on the originality of artisan craftsmanship. No matter the clipping, sewing or decorative design of dresses, or design and product of women’s shoes and leather products, each link is infused with exquisite original artisan craftsmanship to reach the height of light luxury positioning quality. 

        BESIONIA is mainly divided into European fashion series, elegance series and intellectual women series. Around the brand series, fashionable dresses, women’s shoes and leather products show confident, courageous and resolute new feminism image of modern oriental independent women. Meanwhile, focusing on the elegance and the pursuit to fashionable dresses, the whole series meet the fashionable living demand of customers. 

        BESIONIA紧跟国际时尚流行，汲取欧美前沿的设计理念及设计思潮，融汇东方文化以及传统元素，结合东方女性的含蓄气质进行设计创作。全系产品完美地诠释东方文化与西方技术相结合这一人文情怀，以完整地表达本品牌轻奢侈的品牌内涵。

        BESIONIA采用百分之八十的优良进口面料皮料，以达到轻奢侈品牌定位的品质需求。在制作方面注重手工工艺的原创性，不论服饰的剪裁、缝制、装饰设计，还是女鞋、皮具的设计制作，每个环节都注入精湛的原创手工工艺，通过技术层面的设计，以达到品牌轻奢侈定位的品质高度。

        BESIONIA主要分为欧时尚，运动休闲，夜晚派对三大系列。时装、女鞋、皮具围绕这一品牌系列进行全系操作，展现现代东方独立女性的自信、果敢、坚毅的新女权印象，同时注重其个性和时尚生活穿着的品位追求，全系满足广大客群的时尚生活需求。